Global Associate Marketing Manager @ Wrigley
Category
Employment
Time Period
1/2005 - 8/2007
Description
Led Innovation and CPG | New Product Development for 14 countries including USA, China, Russia, Canada, and Germany. United the global Brand Positioning across cultures and geographic borders. Led consumer insights, concept research and led R&D innovation through Wrigley’s stage gate process to deliver Juicy Fruit’s innovation portfolio for countries to launch. Led a global cross-functional team of R&D, Legal, and Supply Chain teams to commercialize new products.