Media Kit

Everything you need to write about vutuv: boilerplate in three lengths, the logo, the colours, screenshots, and a person to ask.

Other formats

About vutuv

Take whichever length fits the space you have. Each one stands on its own.

Short
Think LinkedIn, but without premium accounts and without a gated community: every profile is a public web page, and everything the site can do, it does for everybody. vutuv is open source, federates over ActivityPub and is paid for by advertising rather than by subscriptions.
Medium
Think LinkedIn, but quieter. vutuv is a professional network for your working life: a profile, a CV you can tailor and export, and a chronological feed with no algorithm deciding what you see. There are no premium accounts, because the site is paid for by advertising: one text ad per day, the same one for everybody, with no profiling behind it. There is no gated community either: a profile is a public web page that anyone can read without an account. It speaks ActivityPub, so a new vutuv profile reaches the whole Fediverse on its first day: more than 14 million accounts on over 40,000 servers, Mastodon among them, can follow it without joining vutuv (FediDB, August 2026). The software is MIT-licensed and anyone can run their own installation, on the internet or inside a company network.
Long
Think LinkedIn, but without the premium accounts and without the gated community. vutuv is a professional network for your working life. Members keep a profile with their work history, skills and qualifications, build a CV from it that they can tailor per application and export as PDF, Word, LaTeX or JSON Resume, and read a strictly chronological feed: no algorithm decides what reaches them, and no tracking follows them off the site. The site is paid for by advertising, one text ad per day shown to everybody with no profiling behind it, so no feature is held back for a paying tier. Nothing is walled off either: a profile is a public web page at a stable address, readable in full without an account and served as Markdown, plain text, JSON and XML for machines. vutuv speaks ActivityPub, so a profile can be followed from Mastodon and every other Fediverse server, and posts travel both ways. That means a brand-new profile starts with reach rather than with an empty room: more than 14 million accounts on over 40,000 servers can follow it without joining vutuv, about 1.1 million of them active in the past month (FediDB, August 2026). The software is written in Elixir on the Phoenix framework, is MIT-licensed and self-hostable, and runs on modest hardware: a company or an association can put an installation inside its own network without any part of it phoning home. vutuv.de is the installation operated by Wintermeyer Consulting.

Key facts

License
MIT
Protocol
ActivityPub (Mastodon-compatible)
Stack
Elixir, Phoenix, PostgreSQL
Self-hostable
Yes, on the internet or on an intranet
Source
https://github.com/wintermeyer/vutuv
Founded
2016

Brand assets

Right-click to save, or open the file and take it from there.

  • Wordmark, dark

    Wordmark, dark

    For light backgrounds. SVG, scales to any size.

    Download SVG
  • Wordmark, white

    Wordmark, white

    For dark backgrounds and photos.

    Download SVG
  • Icon mark

    Icon mark

    The v on the brand square, for avatars and favicons.

    Download SVG
  • App icon, 512px

    App icon, 512px

    Raster version of the icon mark, for stores and directories.

    Download PNG

Colours

  • Brand blue #2563EB Primary. Buttons, links, the icon mark.
  • Brand blue, deep #1E40AF The dark end of the icon mark's gradient.
  • Coral #F97362 Accent. Unread counts and the one thing that wants a look.
  • Ink #0F172A Text on light backgrounds.
  • Canvas #F1F5F9 The page behind the white cards.

Typography

Everything: system UI stack
vutuv ships no webfont: it renders in the reader's own system typeface (San Francisco, Segoe UI, Roboto). Nothing is loaded from another host.
Code: monospace system stack
Code blocks and technical values.

Screenshots

Taken from the running site. Use them in reporting about vutuv.

  • A member profile with work history, skills and posts.

    Profile

    A member profile with work history, skills and posts.

    Download PNG
  • The chronological feed, vutuv posts and Fediverse posts side by side.

    Feed

    The chronological feed, vutuv posts and Fediverse posts side by side.

    Download PNG
  • The CV assembled from the profile, tailored per application.

    CV builder

    The CV assembled from the profile, tailored per application.

    Download PNG
  • What a visitor sees who is not signed in.

    Start page

    What a visitor sees who is not signed in.

    Download PNG

Using all this

  • Use the logo in reporting about vutuv without asking us first, unmodified and with clear space around it.
  • Do not stretch, recolour or rebuild the logo, and do not put it on a background it cannot be read against.
  • Using the logo does not imply that we endorse what it sits next to.
  • If you run your own vutuv installation, give it your own name and brand: the vutuv wordmark stands for this project, not for every installation of it.
  • The screenshots on this page may be reproduced in reporting about vutuv.

Press contact

Stefan Wintermeyer, Wintermeyer Consulting, which operates this installation. For questions, an interview or an asset you cannot find here, write to sw@wintermeyer-consulting.de.

Phone, messengers and everything else are on the profile page: https://vutuv.de/wintermeyer